Sunday, April 22, 2007

EMI drops DRM.....OMG!!!!!!



Ok so you may be wondering what all the acronyms are about but this is a pretty big issue in the music world as EMI. Corp (one of the big four record companies in the US) strikes a deal with Apple to offer its entire catalog (except the oh-so-coveted beatles songs) on i-tunes without any copy protection. This means that once downloaded the files can be changed to whatever format or copied to whatever media that the users so choose.

This moved was prompted by 3 factors:

1) The clamoring of music oficianados worldwide that they hated buying music on i-tunes and only being able to hear it on i-tunes

2) Stockholder pressure from EMI's end about being behind the digital music learning curve

3) Belief that EMI's frustrating DMR software (and subsequent lessened music quality) hampered digital music sales overall

In my humble opinion I think this move is a momentous one. I've been on the fence of the music piracy issue for quite some time now because I believe in paying for what you enjoy if comes to you at a cost but I also believe that those who think that they can own music (as an entity) are entirely and laughably wrong. What this move does is create a compromise (that's right a legitimate compromise from Corp. America a.k.a. Lucifer!) where everyone "wins!" Buyers get a better quality file of music that they truly own and EMI sells their files at a $0.30 premium over the regular $0.99 i-tunes fee. Now regardless of how you feel about buying music I would think you could see the honor in that......





Plus this forces the other 3 companies to either follow suit or up the ante which either way means big wins for the small guy!!!!!!!!

Go US!

Sources

EMI bites in the apple

EMI bit into the apple what now....

1 comment:

Pedro Villanueva said...

Going back to your previous entry? How do you think this hurts ipods future possibilities? And it is true that its only 30 cents, but I think that piracy won't decline as drastically as might be expected. The reason is that I think that the internet has created a culture. Internet users feel that everything should be free, and I don't think that is going to change. True the existence of contet depends on us paying for it, but that hasn't sunk in. EMI may have only made it easier.